Best Customer Engagement Software

Best customer engagement software solutions are Zendesk, Userpilot, HubSpot, Mixpanel, and Kustomer. Customer engagement tools help businesses build, maintain, and improve relationships with their customers.

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List of 20 Best Customer Engagement Software

Showing 1 - 20 of 179 products

High Performer | 2023

#1

Deliver exceptional customer service with Freshdesk Online Customer Support and Help Desk. Freshdesk is the customer support software that gives you everything you need to delight your customers. Read Freshdesk Reviews

Starting Price: Available on Request

Mobile App
API

Recent Review

"Simple yet powerful self service software !" - Ruchika Singh

Category Champions | 2023

#2

HubSpot Client Management Software helps to business to keep the complete eye on each and every leads and touch point with those leads to track the lead status. Hubspot lead scoring system helps sales team reduce the time and efforts in filtering out the bulk lead. Read Hubspot CRM Reviews

Starting Price: Starting Price: $45 Per Month

Mobile App
Free Trial

Recent Review

"HubSpot CRM review" - Val R

#3

Olark is the most beautiful and effective live chat software to talk to your customers for sales and support. And we make it super easy for you! Solve customer problems before they have a chance to click away. Read Olark Reviews

Starting Price: Starting Price: $17 Agent/Month

Mobile App
API
Free Trial

Recent Review

"Easyness of Olark" - Naveen Pabreja

#4

Tribe is a cloud-based social networking platform that can be integrated with your website and other software, such as, Slack, telegram, Zapier, etc. It also supports virtual currency hence empower the community. Read Tribe Reviews

Starting Price: Starting Price: $99 Per Month

Mobile App
API
Free Trial
#5

Landbot, the conversational website builder, allows companies to capture leads on their website, intelligently qualify them and send them to the Marketing tools they already use, not a single line of code required. Read Landbot Reviews

Starting Price: Starting Price: $35 Per Month

Mobile App
API
Free Trial

Recent Review

"Simple and intuitive tool to create conversational chatbots to capture leads" - Ana Cervantes

Emergents | 2023

#6

SurveyLegend enables you to create gorgeous mobile-ready surveys & forms on your tablet or computer. Share your survey with a click and view results instantly in real-time. SurveyLegend is the next generation of online surveys - engaging, platform-independent, beautiful, and free. Read SurveyLegend Reviews

Starting Price: Available on Request

Mobile App
API
Free Trial

Recent Review

"Great Usability with a fun twist " - Linh Nguyen

Contenders | 2023

#7

Zendesk builds software for better customer relationships. People interact with businesses every day across multiple channels like email, phone, live chat, and social media. Zendesk brings all this together in one beautifully simple help desk software platform, enabling you to create more meaningful and productive relationships with your customers.  Read Zendesk Reviews

Starting Price: Starting Price: $5 Agent/ Month

Mobile App
API
Free Trial

Recent Review

"Zendesk review" - Lokendra

Category Champions | 2023

#8

Sell.Do is a CRM exclusively designed for real estate businesses. The platform provides end-to-end sales and marketing automation solutions for all kinds of property builders and has been designed with an in-depth understanding of the real estate business workflow and processes. More than 600 real estate companies have used the software and have witnessed higher sales and lower marketing costs. Read Sell.Do Reviews

Starting Price: Available on Request

Mobile App
API
Free Trial

Recent Review

"My first CRM- it's been great for me " - Ajit Ganesh

Most Reviewed

High Performer | 2023

#9

This is one of the best sales force automation software for the small business to the large enterprise, salesforce has cloud CRM solutions to help sales reps everywhere and with the user-friendly automation options. Read Salesforce Reviews

Starting Price: Starting Price: $25 User/ Month

Mobile App
API
Free Trial

Recent Review

"Salesforce crm" - Phani

#10

All-in-one customer communication software for support, marketing, and sales teams. Main features as Live chat, Email marketing, Helpdesk. HelpCrunch is a perfect tool for SaaS, e-commerce, and any type of online business that don't want to overspend. Read HelpCrunch Reviews

Starting Price: Starting Price: $15 Agent/Month

Mobile App
API
Free Trial

Recent Review

"Great product with amazing customer support" - Charles

Emergents | 2023

#11

WebEngage, a SaaS based B2C marketing cloud helps businesses run cross-channel user engagement workflows across multiple channels like a website, mobile app (push notification/in-app messaging), email, SMS and browser push notifications. Read WebEngage Reviews

Starting Price: Available on Request

Mobile App
API
Free Trial

Recent Review

"WebEngage is a spic and span site" - Estelle

#12

Creatio is the global supplier of no-code platform for industry workflows automation and CRM. Creatio’s customers enjoy the freedom to own their automation. Freedom is provided through unlimited customization, the ability to build apps without a line of code and a universe of ready-to-use templates and connectors. Read Creatio Reviews

Starting Price: Available on Request

Mobile App
API
Free Trial

Recent Review

"Good software for customer support" - Viral Virani

Emergents | 2023

#13

OptCulture is a customer loyalty and engagement product which enables retailers to engage effectively with their customers through our event triggers, digital receipts on purchases, SMS Integration, Promotions, Email marketing and triggers, and Enhanced “Customer Loyalty” feature to manage the store and online customers in a single window and carry out a loyalty program. Read OptCulture Reviews

Starting Price: Available on Request

Mobile App
API
Free Trial

Recent Review

"Simply amazing Software" - Harsha Parothiya

Emergents | 2023

#14

Sales IQ is a hassle free live chat software re imagined for business growth. This Live chat software which increase sales, improve customer service and play analytics rolled into one platform. Read Zoho SalesIQ Reviews

Starting Price: Available on Request

Mobile App
API
Free Trial

Recent Review

"Easy to set up the software" - Bahati Asher Faith

#15

Hybrid.Chat is a perfect blend of Human and Artificial Intelligence that helps you make most of your website by increasing the engagement rate and also generate more leads. Build engaging chat bots using simple spreadsheets to automate your conversations. Read Hybrid Chat Reviews

Starting Price: Available on Request

Mobile App
API
Free Trial

Recent Review

"Great Slack Integration !" - Ahtesham Hashmi

#16

SAP CRM is constructive CRM software that helps you to sell through digital platform, and engage customers at all levels It provides you data-driven insights of customers’ needs as well. You can change landscapes and do informative reporting. Read SAP CRM Reviews

Starting Price: Available on Request

Mobile App
Free Trial

Recent Review

"Really Mature and sophisticated solution" - Ricardo Luiz Mattiuzzo

High Performer | 2023

#17

Dimelo, a RingCentral Company facilitates the digital transformation of companies by helping them expand and steer their omni-digital customer relations. Our platform RingCentral Engage assembles all the customer interactions in one place Learn more about RingCentral Engage Digital

Starting Price: Available on Request

Mobile App
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#18

Capillary’s Customer Intelligence Manager brings the power of customer data analytics and visualization for anywhere, anytime reports, dashboards and tracking of Key Performance Indicators (KPIs). It enables deep customer insights and quick decision making through intuitive reporting and analysis. Learn more about Capillary Engage +

Starting Price: Available on Request

Mobile App
Free Trial
#19

LivePerson makes life easier by transforming how people communicate with brands through chat and messaging supported by bots and AI. Our customers use our platform to orchestrate humans and AI, at scale, and to create a deeply personal relationship with their customers. Read LiveEngage Reviews

Starting Price: Available on Request

Mobile App
API

Recent Review

"LiveEngage" - Dhaval

#20

Chat.io - modular chat platform that gives businesses the ability to talk to their website visitors, answer their queries in and turn them into paying customers. With chat.io, you can expand the channels through which customers can engage with you - website, SMS, email or social media platforms. Learn more about chat.io

Starting Price: Starting Price: $19 Per Month

Mobile App
API
Free Trial

Until 31st Mar 2023

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Customer Engagement Software Guide

What is Customer Engagement Software?

Customer engagement software is a platform that assists businesses in managing, analyzing, and optimizing the customer experience. It distributes customized communications to customers across numerous platforms and devices.

Personalized, dynamic, and flexible by nature, customer engagement software is a comprehensive set of tools that enable business managers to streamline customer interactions and boost relationships with them in the best possible ways. Using this customer engagement solution, communication heads can reach their potential targets and loyal consumers through various channels like emails, web chat, social media, etc. Above all, they can integrate all these mediums and develop a centralized CRM software infrastructure for more convenience and benefits.

What are the Benefits of Customer Engagement Software?

And with the features mentioned above, communication departments and the entire company is sure to enjoy the following advantages:

benefits of customer engagement software

  1. Quicker Brand Recall: 

    When businesses develop a consistent relationship with their customers, the latter also pays back with quick brand recall. When a customer gets personal attention, he or she is bound to remember the brand. Thus, more than a high-budget marketing activity, customer engagement software can give a quicker brand recall to any business.

  2. Improved Team Collaboration: 

    Centralized information brings all teams together and binds them in a common forum. Since most businesses have an interconnection of the marketing, communications, and customer support teams, each knows what the other is doing. As a result, there's increased collaboration and bonding among all employees of the organization.

  3. Better Customer Service: 

    Consistent team collaboration further enhances the productivity and performance of the individual team members and the team as a whole. And when the three pillars of an organization give their best effort, customer service will improve and reach an ultimate level. While using customer engagement software, employees become more efficient in tackling customer woes and offering their loyal consumers the best possible guidance or solutions. In this way, they create a difference in the quality of approaching customers and acquire good mind-share among the target audience.

  4. Higher Revenues, Trust & Credibility: 

    And on receiving extraordinary service, customers fall for the business and purchase its products or avail of its services. Increasing purchases automatically drifts up sales and brings more revenue to a transaction. Besides financial success, companies win over the trust of their customers and become more credible compared to other industry players. Thus, customer engagement tools create higher revenue figures and bridge the buyer-seller gap with a small hyphen called "trust."

What are the Features of Customer Engagement Solutions?

For developing long-term relations with the target audience, business managers must look for:

features of customer engagement software

  1. Quick Integration: 

    A good customer engagement software must quickly integrate with marketing systems, business development, and customer support databases. It must easily sync with all the business apps that employees commonly use. The software must serve the communication guys and greatly help the marketing and customer support executives. As and when required, management should also be able to use the customer engagement software solution and derive the necessary information.

  2. Mobile and Remote Accessibility:

    In the present work scenario, employees prefer to work at their own pace, which means they must have the privilege to access official information from anywhere and anytime. To address such requirements, customer engagement software should have high compatibility with mobile devices and other browsing platforms like tablets and laptops. The customer engagement solution must allow employees to fetch data using their methods without facing any hassle. At the same time, data must be extractable on the go. So, even when staff is not present in the office, he or she can still work with remote access.

  3. Customization: 

    The customer engagement tools must adapt to the working systems and procedures of the organization and work and fulfill all requirements on a day-to-day basis. It must have enough scope for customization so that employees can achieve maximum software utility and enjoy flexible operations in meeting their objectives.

  4. Real-time Reports: 

    Real-time reporting is another important feature of customer engagement software. At any point, the software must generate real-time reports, provide useful information, and help the management and employees make informed decisions concerning the future.

  5. Campaign Management: 

    Customer relationships are best improved with campaigns. And with a powerful and efficient campaign management solution, the software must consistently aid in the campaign activities. From initial campaign plans to test and deployment and not to miss customer tracking and real-time follow-ups, the customer engagement system must be a complete 360° campaign management package.

Things to Keep in Mind While Purchasing Customer Engagement Software

Handling customer experiences and engagement can be challenging. While customer engagement software provides robust features to improve a business's ability to interact with its customers, picking the right solution that aligns with organizational objectives can be a hurdle. Here are a few things to keep in mind when selecting the best customer engagement platform for your business:

things to consider for customer engagement software

  1. Current and future needs: 

    Customer preferences are mercurial and subject to change all the time. Therefore, pick a solution that fulfills your existing requirements and future needs. Take time and understand what your business requires now and how it will change.

  2. Prepare a Request for Proposal Document (RFP): 

    Once you have a cage idea of what you need, jot them down as an RFP document. This way, you can make sure the entire organization, including the stakeholders, are on the same page on what the solution should have, what is not needed, and what is extra.

  3. Conduct Market Research: 

    Spend more time conducting in-depth market research to find service providers that align with your organization's objectives. Analyze their size, support, plans, technological capabilities, expertise, experience, and more to determine if they fit your organization perfectly.

  4. Talk to Your Customers: 

    A customer engagement platform aims to provide customers with an improved experience. Thus, who'll be a better option to ask for advice than your customers? Talk to your customers and understand their specific needs and challenges. Then, compare your customers' requirements with the features of the customer engagement software you are reviewing to determine whether it fits your requirements. Ensure you find a solution that adds value to your and your customers' lives.

  5. Don't Look For an All-In-One Solution: 

    Gartner suggests that an organization needs an average of four vendors to deal effectively with customer engagement requirements. While it might not be possible for you to invest in multiple solutions, don't expect to get a one-for-all platform. Prioritize your needs in descending order and implement solutions accordingly. For instance, if your primary requirement is a customer engagement tool, invest in robust customer engagement software first and then in Customer Intelligence platforms or others.

Related Research Articles:

FAQs of Customer Engagement Software

    The main features of customer engagement software include :
    • Quick Integration with CRM
    • Mobile Accessibility
    • Real-Time Reports
    • Campaign Management

    These are the advantages of customer engagement software :
    • Fast Brand Recall
    • Better Team Collaboration
    • Increased Revenues
    • Enhanced Customer Service

    The following aspects should be kept in mind while getting a customer engagement solution :
    • Security
    • Cost Efficacy
    • Scalability
    • Customization
    • User-Friendliness

A ready customer engagement software is simple, and can be implemented immediately. However, if you want a system tailor-made to satisfy your specific business needs, you can opt for a customized customer engagement solution.

Most customer engagement solutions store information on the cloud, hence there is no chance of any data loss or theft. They come with multiple layers of user access control so as to prevent any unauthorized personnel from accessing sensitive client information.

Last Updated: February 27, 2023