Top Email Marketing Companies
Best Email marketing companies include SendX, Mayple, Omnisend, HubSpot, & Dot Com Infoway MQL. They help clients with email content and strategies that will attract more and better customers to their brands. Their flawless professionalism in email management is what makes them a top-notch email marketing agency.
Which Are the Best Email Marketing Companies in India?
While numerous marketing techniques have come to light in recent years, email marketing continues to be one of the most effective strategies, with an average ROI of $44 per $1 spent. But to leverage email marketing, you need to work with the best email marketing companies in India.
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List of 20 Best Email Marketing Companies
HubSpot is a Email Marketing service provider. It specializes in Email Marketing, Search Engine Optimization, CRM Consulting And SI, Other Marketing, Other services. Read HubSpot Reviews
SendX is a Email Marketing service provider. It specializes in Email Marketing services. The company's head office is located in Delaware. Learn more about SendX
Meet Mayple, an SEO service provider and the best digital marketing company in India created by experienced marketers and technology professionals. Mayple uses data-driven technology to perfectly match businesses with top vetted digital marketing experts, and assures businesses get optimal results and great service constantly. Read Mayple Reviews
$50 - $99/hr
Omnisend is a Email Marketing company. It provides services like Email Marketing. The company was founded in 2014 and its head office is located in London. Their estimated employee size is around 25-50 employees. Learn more about Omnisend
Making the Web & Mobile work for businesses
Dot Com Infoway is a marketing & mobile application development company with experience of more than 18 years. It has almost 1000+ clients. It provides service to SMEs, B2B enterprise, B2C enterprise, and so on. It specializes in app consultation, iOS development, IoT App development, etc. Learn more about Dot Com Infoway MQL
$21 - $50/hr
One Stop Source for Dedicated Indian Resources
Matrid Technologies is a Mobile App Development company. It provides services like Web Development, Web Designing(UI/UX), Email Marketing, UX/UI Design, Mobile App Development, Ecommerce Development, Software Development. The company was founded in 2000 and its head office is located in Mohali. Learn more about Matrid Technologies
$21 - $50/hr
Digital Marketing and Social Media
Social Media 55 is comes under top Email Marketing Companies. It specializes in Pay Per Click, Search Engine Optimization, Social Media Marketing services. The company has its head office located at Montreal and was founded in the year 2014. Around 10-49 people are currently working at Social Media 55 . Learn more about Social Media 55
$25 - $49/hr
Ensuring Quality and Customer Satisfaction
SEOFIED IT SERVICES PVT LTD is a top online marketing company that helps to boost your methodologies. It provides you with amazing website designs and SEO help to attract your target audience. It has bagged many awards in this field and is a member of NASSCOM. Learn more about SEOFIED IT SERVICES PVT LTD
$21 - $50/hr
ConversionSpree is an award-winning lead generation agency
ConversionSpree is a result-driven digital marketing agency that makes your marketing worth the investments. Outsource your lead generation, email marketing, brand identity building, web development, and social media marketing to our ready-to-deliver team. Read ConversionSpree Reviews
$25 - $49/hr
We write it Right
Highest rated and reviewed Content Writing Agency in India by Clutch, Goodfirms, Trustpilot. With over 2000+ reviews, 1000+ clients and 10M words written by our expert writers, we are a 6-years young content writing services provider in India. Read Write Right Reviews
$25 - $49/hr
You bring your best, We'll do the rest.
DunesFactory is a Mobile app development company in India which excels in developing marketing tools to help not only small-scale but also to the large-scale businesses to boost their business to higher level at each and every step Read Dunes Factory Pvt Ltd Reviews
Over 2000+ happy clients' nexus globally
Webmobril Technology is a Android, iOS apps and web browser development company which also provide digital marketing Services. It introduce security module as Cyber Security. Read Webmobril Technologies Reviews
Do It Right, From the Start!
Growth Technical Marketing is a Market Research service provider. It specializes in Search Engine Optimization, Branding, Advertising, Content Marketing, Digital Marketing, Market Research, Marketing Strategy services. The company's head office is located in San Jose. Around 2-9 people are currently working at Growth Technical Marketing . Read Growth Technical Marketing Reviews
$150 - $199/hr
We Give Birth to Brands
Digital Maestros is a full-service digital marketing agency that offers content writing, graphic designing, website design and development, email template designing and coding, paid advertising support, video production and branding services. Read Digital Maestros Reviews
$25 - $49/hr
A Brand to add value to a Brand
TechVint Private Limited served as Digital Marketing Consultancy located in Hyderabad, Telangana, India. As a Digital Marketing Agency, TechVint created a wide exposure to grow Online for diverse Businesses over various parts of the World. Read TechVint Private Limited Reviews
$25 - $49/hr
World-Class Marketing Solutions
Grandiose Digital Media is one from the top digital marketing companies that helps all sorts of businesses and startups in accelerating the development of their mobile & web-based apps with on-demand developers that focus on moving their business forward and in the way they want. Read Grandiose Digital Media Reviews
$25 - $49/hr
We Make Dreams not Systems
With over 7 years of experience and literally hundreds of success stories on the way, Yug Technology is one of the most effective branding and digital agencies in the Udaipur. We make Brands Burn Brighter than ever before. Read Yug Technology Reviews
Feel The Clearity
We Build a world-class cloud telephony Solutions that powers the Voice and SMS needs of companies irrespective of their size enabling to customize their customer's call handling effectively. Read Voice Clearity Reviews
OTTLEY MEDIA is full-service Marketing & Consulting best SEO company, servicing business all across the United States. Read Ottley Media Reviews
Go Digital, Go Global
DigitalBerge is a Search Engine Optimization service provider. It specializes in Social Media Marketing, Pay Per Click, Affiliate Marketing, Digital Marketing, Email Marketing, Digital Consulting, Conversion Optimization, Content Marketing, Search Engine Optimization services. The company has its head office located at New Delhi and was founded in the year 2017. Around 10-49 people are currently working at DigitalBerge . Read DigitalBerge Reviews
Top Email Marketing Companies in Leaders Matrix
Check out the Best Email Marketing Leaders Matrix on SoftwareSuggest. Leaders Matrix is determined by carefully examining each product and seller, paying close attention to variables such as features, reviews, customer support, integration, interference, traffic, social media engagement, and usability, among others. This in-depth Email Marketing assessment exercise intends to help our users in making informed decisions and, ultimately, picking the best product that helps them achieve their business goals.
Top Email Marketing Companies in Leaders Matrix
Dot Com InfowayMaking the Web & Mobile work for businesses
Matrid TechnologiesOne Stop Source for Dedicated Indian Resources
What is Email Marketing?
Email marketing is a form of marketing in which a company sends its promotional materials or messages to a group of people by email. It can contain website links, advertisements, etc.
What are the Types of Email Marketing?
Today, email marketing is used by large as well as small enterprises as it enables us to reach a wider audience for a low cost. There are various types of email marketing used for different purposes by email marketing companies. A few of the popular ones are:
1. Engagement Emails
Engagement emails are basically sent to keep your subscribers interested and engaged with your brand. So even when they are not in the buying mood, they can stay in continuous updates with your product or service. Such emails require you to be creative - you can add visuals, videos, or embed links to interesting audios.
2. Newsletter Emails
Newsletter emails can be sent out on a weekly or monthly basis. It basically contains sales promotion, the newest offerings, or offers, and discounts. It’s a great way to develop a long-term impact on your subscribers.
3. Invitation and Survey Emails
Invitation emails are basically where you request the subscriber to take action in responding to an event or sales promotion. It can be one of the useful email marketing tools to invite customers into your retail stores or visit your websites on a specific date. Survey emails are used to gather feedback from the customers that can be reviewed to improve your product or service quality. Most of the time, companies offer small compensation to the participant in the form of coupons for taking the survey.
4. Thank You Emails
Thank You emails are the way to build a strong relationship with your customers. They feel valued when a business takes the time to ensure that all their expectations were met. It should be customized to every consumer and also include your current offers or discount coupon as a small token of gratitude.
What is the Email Marketing Process?
The success of top email marketing companies depends on how they are able to deliver the value of the brand to its existing subscribers. Every email marketing process consists of the following steps:
1.Target the Right Market Segment
The very first step is to find the right audience you are targeting and segment them into various categories using certain demographics. A few demographic factors are age, location, and gender. Segmenting your audiences makes it easy to create personalized email marketing campaigns for them. It helps determine the strategy that will get you the right attention from your subscribers.
2. Create Content That Solves Their Problem
Content plays a great role in email marketing for email marketing companies. Any email marketing company from the best email marketing companies will tell you how important it is to deliver some value to your subscribers through your content. For starters, it should aim to solve the specific needs of a user. There are various types of content like informative articles, product offerings, and more. It could be in the form of free courses, e-books, white papers, new product updates, promotional messages, etc.
3. Delivery of Content
The most crucial step is how you deliver the content. Basically, it involves two-phase: sending emails to your existing subscribers and second, getting non-subscribers to sign up for your emails. For your existing subscribers, you need to emphasize on good designs. Whereas, in the case of non-subscribers, you would first need a landing page to encourage users to subscribe to your email newsletter.
How can Email Marketing Companies Help Your Business Grow?
Email marketing is relatively easy and quick to get started. If done properly, it can generate a lot of profit for your business. It is a great way to increase brand recognition, create goodwill in your industry, and stay in touch with your audience.
1. It Increases Your Credibility
When you send quality emails that are relevant and full of value, it helps you earn the trust of your target audience. It makes it much easier to promote your products and services. The consistency of sending emails is also a must.
2. It Attracts New Opportunities
Creating and publishing email newsletters can bring in many new opportunities. It can be in the form of media interviews, joint ventures, workshops, and more. It just needs to reach the right people at the right time.
3. It Keeps Your Audience Updated
Sending emails on a regular basis is a great way to keep your subscribers up-to-date with your company’s latest news. Share news on the projects you are working on, educate them on your products or services, and it might tempt them to buy from you again.
4. It Increases Brand Recognition
Email is a great way to increase your brand awareness. You can get your brand name and logo in front of your audience more often by including in the template design of your emails. You can design the template that speaks out your brand color and graphics. Even if they see your emails for a second, the brand image will stay in their minds.
What are the Important Factors in the Success of Email Marketing?
There are certain factors that you should consider while planning your email marketing with or without the help of email marketing companies. These factors contribute to the success of your email marketing campaigns. Those are:
The most important key factor is that you should always get the permission of the audience before sending them emails. Those who aren’t subscribed to your emails should not be sent an email. Transactional emails such as e-receipts, password reminders, or order confirmations are an exception. In fact, for those who are not totally engaged with your company but are still subscribed, should also be approached with filtered content.
2. Compelling Copy
The content you create is the number one factor that determines the effectiveness of your campaign. It always starts with having a great subject line. The right subject line can improve your open rates by 100%. Besides, you can’t send the same message to mass recipients. It needs to be personalized on the individual recipients so that it pique the readers’ interest. Emails should contain interesting facts, stats, and other informational content.
Every email marketing companies understand the importance of segmentation. Segmentation ensures that the right message is reaching the right person at the right time. It increases the ROI to a great extent and, thus, helps generate higher revenue. Basically, segmentation can be done based on demographics, geographical, and behavioral factors. Sending the same message to all the subscribers without segmenting them will bring you no good. Besides, it allows the email marketing campaign to be more targeted, satisfying the needs of individual subscribers.
The best way to increase the success of your email campaign is by testing. Email marketing companies use A/B split tests on subject lines, call to action buttons, content, etc. They then monitor the open rates, bounce rates, click rates, and more to analyze the success rate of the emails. By analyzing the reports and metrics, it allows them to make changes to the elements and serve your clients in a better way. Testing helps you progress with a better performing version of your email copies.
Will Email Marketing be Effective in 2020?
With all of the digital marketing channels, it has made people believe that ‘email marketing is no longer required.’ But that’s not true. Even today, email remains to be one of the most effective ways to reach and engage your audience.
It has significantly evolved in the past with all the persistent advancements in the field. Research by the Radicati Group shows that more than 50 percent of the world’s population uses email as of 2019. And, the number is only expected to grow in 2020 - increase up to more than 4.3 billion by 2023.
Did you know that 92% of adults in the United States are using email?
It provides an excellent opportunity for businesses of all sizes - small or large to reach their target market at a cost-effective rate. Email marketing can improve the business reach and visibility, which ultimately results in the generation of more leads.
The conclusion is that email is not going anywhere, even though it has been declared dead many times over the years. In fact, it will continue to stay effective as artificial intelligence will get integrated with email marketing. Thus, it will result in better email marketing campaign performance and customer experience.
What are Email Marketing Tactics Used by Email Marketing Companies Retain Clients?
Email marketing is one of the most influential marketing channels if backed by a great email marketing strategy. Successful email marketing companies are well aware of the email marketing tactics that can help you retain your clients. Some of them include:
1. Sending Mobile-Friendly Emails
As soon as you wake up, what is the first thing you do in the morning? We are guessing you check your phone for calls, messages, and emails. In 2019, about 63 percent of all marketing emails were opened on a mobile device. Email marketing companies make sure to optimize your email for mobile devices. When email campaigns are optimized for mobile devices, they can generate a lot of profits.
2. Personalizing Your Messages
Another important tactic used by best email marketing companies is the personalization of messages. By personalization, it doesn’t mean you create and send an email to every single subscriber. It’s more like using customer data to create a personalized message. For instance, instead of addressing your audiences as Dear Sir/Madam, it’s useful to address them by their first name -Dear Emma.
3. Testing Copies, Designs, and CTA Buttons
Email marketing companies realize the necessity of creating a compelling copy for successful email marketing strategies. They run various A/B split testing into subject lines, body messages, CTA buttons to analyze, which is more effective. You can run tests on plain text vs. HTML campaigns as well as long vs. short emails.
How to Boost Sales With Email Marketing?
Here are a few ways email can help transform your business by boosting sales:
1. Turn Website Visitors into Customers
Launching a website is the first step. You put a lot of effort to attract visitors to your site. But the real struggle lies in converting those visitors into customers. That’s where email marketing comes into the picture. You can gather your visitors’ email addresses by adding a signup form to your website or blog’s homepage.
When you deliver the value of your business in the emails you send, it will eventually nurture your relationship with them. And so when they are ready to buy, they will purchase from you rather than going to your competitor. Top Email marketing companies know the right tactics to build value for your brand.
2. Boost Sales by Promoting Products or Services
Emails are also used to promote new products and sales or promotions. By creating compelling subject lines with the promotion offers, it can influence people to take action. In fact, many email marketing companies in India suggest that creating an urgency - for example, offer valid for a limited time can also entice people to take action immediately.
What are the Benefits of Email Marketing Campaign?
Email marketing is quite popular and is not going anywhere, anytime soon. Here are the reasons why:
1. Easily Track ROI
The very first reason is that email marketing companies can easily track the exact return on investment. And when the email campaigns are strategically planned, the ROI has been proven to be high.
2. High Success Rate
When compared to other marketing channels, direct email marketing campaigns produce a higher response rate from your clients. In fact, a study suggests that it also generates higher average order value for e-commerce business.
3. Cheaper and Faster
Email marketing is a relatively easy, quick, and affordable means of doing marketing. It allows advertisers to reach substantial numbers of email subscribers for a low cost.
How to Choose the Right Email Marketing Company?
Email marketing companies help businesses who want to promote and advertise their business through the bulk email campaign. Here are a few things you should consider before picking your final email marketing companies in India or anywhere else:
1. Unlimited Emails
A few email marketing companies tend to limit the number of emails you can choose to send for each marketing campaign. Depending on the size of your business, choose the service provider who lets you send as many as you want.
Whatever email marketing company you choose from top email marketing companies, make sure that they are easily accessible when you need them. Many vendors provide 24/7 email support and phone support options.
The right email marketing companies will take care of deliverability laws. They will ensure that your emails always land in your client’s inbox.
There are hundreds of email marketing companies in India. Choose wisely.
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