5 Talent Acquisition Strategies for Hiring Better Talent

Yesha Gangani

Senior Writer

Chief editor

Chief editor

Talent Acquisition Strategies

In today’s highly competitive world, it can get difficult to find the best suitable candidate for a job role. In fact, nearly 5% of employees struggle to perfectly justify their roles and responsibilities.

Notwithstanding your large talent pool and the current economic situation, it is mandatory for businesses to hire the right resources and retain them to succeed in the long run.

So How Do You Recruit Individuals with the Right Talent?

Recruiting perfect candidates can be a difficult task, hence you need well-thought-out talent acquisition strategies to help you with the job.

No two talent acquisition approaches look alike. But there are common elements among the best recruiting and hiring methods at high-growth companies:

  1. Attract top talent through social media, referrals, and job portals
  2. Tie their candidate-sourcing quotas and hiring targets to business goals
  3. Prioritize a top candidate experience for job seekers they interview
  4. Look for ways to streamline and automate the recruitment processes
  5. Put diversity, equity, and inclusion (DEI) at the forefront of hiring processes
  6. Leverage analytics to scale their hiring and identify strong and weak areas

Looking for Recruitment Management Software? Check out SoftwareSuggest’s list of the best recruiting software solutions.

Best Talent Acquisition Strategies   

Here we have curated a list of the best innovative talent acquisition strategies so that you can find the best talent from your resource pool.

1.  Set Your Business Goals and Align Efforts Accordingly

Plan out your business goals for the next five years and use them as objectives for crafting your talent acquisition strategy framework. While recruiting looks after simply filling in empty positions in the department on an immediate basis, talent acquisition largely focuses on how the organization will grow and expand, and what kind of employees should be roped in to align with the future business goals.

For example, if you are planning to expand your business by opening offices in different cities, then the HR department should recruit candidates that showcase brilliant regional experiences as well. Or if your next focus is to develop a new product and launch it in the market, the talent team should keep an eye out for developers or marketers to align with your set goals.

When you want to expand, you won’t have to work in familiar positions so you will have to insightfully think about the type of talent you need to tap to help your company grow.

2.  With Data and Marketing Tools, Device Neat Acquisition of Material

For instance, if you won’t ever create a marketing campaign without solid data, why would you think of recruiting talented individuals without it?

Talent acquisition is as important as any other department, so it should be mapped out with equal importance. Convincing talented individuals to join your company is as important as luring the target audience to buy your products or services.

There are many ways of using data for recruiting tools. To begin with, you can use statistics to find out where the majority of your candidates came from. With this information, you can then redefine your acquisition plans on certain networking sites or academic programs.

The HR team can also connect with the marketing team to compose proper job descriptions, emails, career paths, and more.

By using crisp data, you can make sure that the company’s career pages and job descriptions don’t deter qualifying individuals from applying.

3. Emphasize Employer Branding

It is important to undertake employer branding because it can help create a successful talent acquisition strategy. In 2017, LinkedIn research found that about 80% of talent acquisition managers attest that employer branding can play a key role in hiring remarkable candidates for the team.

Think of it this way, when candidates compare your organization with other companies, they will choose an office that has the best culture, values, and work-life balance. By creating a remarkable employer brand, you’ll be able to attract qualified talent and retain them for long-term success.

4. Work on Your Outreach Strategies

You can find better talent by expanding your sourcing strategies because employees armed with different skill sets will get enticed by different outreach methods. Diversifying your sourcing approach is important because you will find marketers in a different place than programmers.

Instead of spending all your time on generic job portals like LinkedIn, you might want to get academic programs, specialized job boards, or networking events to find a group of talented professionals. If you want to attract good coders, you can attend a hackathon event to find prospective candidates.

It’s important to first identify where you will be able to find your top talent. Your options include professional events, online forums, conferences, and social networks. For instance when you’re looking to hire a software engineer then you can connect with potential candidates at different tech events.

After this, you can focus on networking with the right people and strengthening relationships with them. This technique will not only help you grow your potential hiring pool but will also help you enhance your company’s brand awareness to attract good talent in the future.

5. Build a Positive Work Culture

Corporate culture includes beliefs, values, benefits, symbols, taboos, rituals, and various other myths that all companies tend to develop over time. When you are clearly able to define your company’s culture, it becomes easier to rope in employees who can complement your values and grow with your company. You can define your company’s culture by identifying the core values that can capture the distinctive norms of your company. Make sure you invite employees to participate in information-gathering processes on a regular basis. You can do this by organizing meetings, surveys, focus groups, etc. This will help you uncover and define the core culture of a company’s personality.


Talent acquisition is as important as any other revenue-driving department of a company. Hiring the best candidates in the market requires extensive training. By mastering the above-mentioned strategies, you can include the most qualified candidates as part of your company.

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