Best Marketing Analytics Tools in India for 2023
Best marketing analytics tools exist Elokenz, SAS Analytics Pro, Marketo, ClickGum, and insightXM. These tools help advertisers track metrics such as ROMI, CPL, and CPC, deal with attribution modeling, aggregate marketing data, and forecast campaign performance.
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List of 20 Best Marketing Analytics Tools
Category Champions | 2023
HubSpot Client Management Software helps to business to keep the complete eye on each and every leads and touch point with those leads to track the lead status. Hubspot lead scoring system helps sales team reduce the time and efforts in filtering out the bulk lead. Read Hubspot CRM Reviews
Starting Price: Starting Price: $45 Per Month
Recent Review
"HubSpot CRM review" - Val R
All-in-one influencer marketing platform
BuzzGuru helps brands and agencies prepare, run & analyze influencer marketing campaigns in one place. It’s a marketing automation tool to save you time & resources & adjust your campaigns to win more market share. Learn more about BuzzGuru
Starting Price: Available on Request
Category Champions | 2023
SAS Marketing Optimization is designed to facilitate digital marketers with marketing and campaign optimization, and it does this through by them with scenario analysis and detailed modeling. It features tools for campaign tracking and predictive analytics. Read SAS Analytics Pro Reviews
Starting Price: Available on Request
Recent Review
"Overall review" - Kumar
Pros | Cons |
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An easy to use yet powerful package for accessing manipulating analysing and presenting information |
It does not have a graphical capabilities. Their advanced graphics packages are expensive and still not very appealing or intuitive to customise. The user has to rely on other graphical packages |
AD Hoc reports are always demanding utmost precision and accuracy. But this software does it all effortlessly. its integrated modules hold great significance when you are in need of thoroughly-carried out data reports. |
Trial time-duration could be increased |
Emergents | 2023
Marketo Marketing Analytics software is basically meant for helping digital marketers to identify their most effective marketing strategies. It features functions such as customer journey mapping, dashboard, performance metrics, ROI tracking and website analytics. Read Marketo Reviews
Starting Price: Available on Request
Recent Review
"Very nice software" - Hemantgiri Purohit
Category Champions | 2023
Mayple is a full-service digital marketing platform businesses use to safely hire and manage marketing experts that grow your business. Mayple's platform simplifies all aspects of digital campaign management and assures they generate top results for businesses. Read Mayple Reviews
Starting Price: Available on Request
Recent Review
"Great Service, Outstanding Results" - Shlomo Bar
Pros | Cons |
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Mayple eliminated the risk of choosing the wrong digital marketing expert for your marketing. The people there are very professional and really care about us succeeding. |
Nothing to add here |
Contenders | 2023
Clixtell call tracking & click fraud protection software provides advanced solutions for businesses and digital marketing agencies. Clixtell helps to optimize and protect PPC campaigns, track calls, increase sales & profit and improve customer retention. Read Clixtell Reviews
Starting Price: Starting Price: $10 Per Month
Recent Review
"Clixtell Is A Powerful Ads Budget Protector" - Cesar
Pros | Cons |
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The effectiveness of syphoning out the lousy invalid activity creates genuine customers contacting your business, making it more profitable. |
Truthfully, all its functions work harmoniously together, forming a powerful platform. The only minor thing we could pick is that the mobile app's time zone is not in unison with the desktop platform. |
The only solution that really stoped the click fraud activity on my Google Ads campaigns. |
NA |
Mixpanel gives everyone the ability to answer complex product questions with ease. Our robust, self-serve product analytics solution helps teams query real-time data and build visualizations quickly to understand product usage trends. Read Mixpanel Reviews
Starting Price: Available on Request
Recent Review
"Full featured - still finding goodies that help" - Zak Randall
Pros | Cons |
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Ability to drill in and out fluently is great. Quickly build and share analysis and then drill into anomalies. |
Some of the visualization can be frustrating. For example - can't set colors, and that means between graphs they can be inconsistent. |
Dialics is a cloud-based inbound call tracking software for professional Pay Per Call Marketers. It helps businesses to manage call attributions, recording and routing and helps measure campaigns performance and make better marketing decisions. Read Dialics Reviews
Starting Price: Starting Price: $99 Per Month
Recent Review
"Good results in no time" - Mary J
Pros | Cons |
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Very clear and helpful analytics. |
We haven’t noticed any so far. |
Remdash is a tool for vendors and sellers on Amazon with a focus on content, monitoring and reporting. The software solution developed by Remazing saves valuable time through automation and helps increase sales on Amazon with data-driven analyses. Read Remdash Reviews
Starting Price: Available on Request
Pros | Cons |
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The feature were great, cocktails and parties all the time, I like the beach, I'd really like to go on vacation soon. |
The feature were great, cocktails and parties all the time, I like the beach, I'd really like to go on vacation soon. |
Contenders | 2023
This software helps you to identify and understand the buyer persona, company profile and market fit building process. It provides a semi-fictional picture of what your ideal customer may behave or look like, considering your market-size and the market conditions. Read Create Customer Profile Reviews
Starting Price: Available on Request
Contenders | 2023
JustControl.it is a software that streamlines and automates data collection, analysis and reporting processes for businesses adopting multi-channel marketing to drive sales or increase their visibility. Read JustControl.it Reviews
Starting Price: Starting Price: $350 Customer/Month
Category Champions | 2023
DigiXport is a sheet addon which helps digital bus
DigiXport is a sheet addon which helps digital businesses save reporting time by collating data from various sources such as Facebook ads, Google ads, Bing ads and more into sheets. Read DigiXport Reviews
Starting Price: Starting Price: $25 Per Month
Recent Review
"Cost Effective reporting tool" - Rick
Pros | Cons |
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It is a cost effective tool with lots of features available. Also, customer support team not only helps in solving addon issue but also the sheet reporting issues such as excel formulas and stuff |
Very few connectors. I guess only 6-7 are available. No discounts available on pricing. |
Improvado is an ETL platform that extracts data from 300+ marketing data sources, transforms it, and seamlessly loads the results to your dashboard. Consolidate all your marketing data in one place to get better business insights. Read Improvado Reviews
Starting Price: Available on Request
Recent Review
"It is easy to navigate." - Meshack Muli
Yext Analytics is a fully featured Web Analytics Software designed to serve Startups, Enterprises. Yext Analytics provides end-to-end solutions designed for Windows. This online Web Analytics system offers Goal Tracking, Referral Source Tracking, ROI Tracking, Keyword Tracking, Site Search Tracking at one place. Learn more about Yext Analytics
Starting Price: Available on Request
Emergents | 2023
WebSource is a website visitor identification software which provides an insights on website visitors. It is also an excellent marketing tool that effectively helps to acquire more qualified leads and convert them into paying customers. Learn more about WebSource
Starting Price: Available on Request
Emergents | 2023
This marketing analytics platform enables you to monitor and optimize business links; through which you can strategize ways to maximize traffic on your business link and encourage more clicks. It features tools for A/B Testing, campaign tracking, ROI tracking. etc. Learn more about ClickGum
Starting Price: Starting Price: $9 Per Month
Emergents | 2023
PixDynamics software is a combination of Artificial Intelligence and automation and is meant to enable digital marketers to analyze customer engagement and the success and failures of their marketing efforts. It is available in cloud, SaaS and web formats. Learn more about PixDynamics
Starting Price: Available on Request
Captain Growth is a fully featured Marketing Analytics Software designed to serve SMEs, Enterprises. Captain Growth provides end-to-end solutions designed for Windows. This online Marketing Analytics system offers at one place. Learn more about Captain Growth
Starting Price: Available on Request
Emergents | 2023
It provides it's users with valuable insights to increase conversions, improve performance and reduce payment declines. The software uses combined data from tools such as Google Analytics, Magento, Paypal, etc. for drawing accurate analytics reports and insights. Learn more about Scalend
Starting Price: Available on Request
Emergents | 2023
Conjura provides various metrics such as ROI, CPA, LTV, algorithmic attribution, lead scoring, predictive LTV, predictive churn and customer segmentation; It also classifies these metrics in terms of the channels, campaigns and devices through which they were achieved. Learn more about Conjura
Starting Price: Available on Request