Best Sales Intelligence Software

Best sales intelligence software are Clearbit, Leadspace, HG insights, Echobot, and Leadfeeder. Sales intelligence tools help collect, integrate, analyze, and management of the data that allow salespeople to increase their output.

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List of 20 Best Sales Intelligence Software

Showing 1 - 20 of 56 products

EngageBay is a simple, powerful, all-in-one marketing, sales and service automation software with free CRM for startups and growing businesses. EngageBay helps you automate your marketing, sales and support by combining lead generation, email marketing, marketing automation, CRM & social media engagement, helpdesk, and ticketing. Read EngageBay Reviews

Starting Price: Available on Request

Recent Review

"Its okay to use" - Vishal singh


ZoomInfo sales intelligence software is an effective devaluation framework. It is your own research group, conveying warm leads every day, helping you produce more opportunities quicker. That's easy find contact lists looking for based on location, company and much more. Read ZoomInfo Reviews

Starting Price: Available on Request

Mobile App
Free Trial

Recent Review

"An excellent source for lead generation" - Rakesh S

Category Champions | 2023


Freshsales is a sales CRM solution by Freshworks. With a highly intuitive user interface and a robust set of features including AI-based lead scoring, intelligent workflow automation, and visual deal pipeline, Freshsales gives businesses everything they need to manage their sales in a hassle-free package. Read Freshsales Reviews

Starting Price: Starting Price: $13.88 User/Month

Mobile App
Free Trial

Recent Review

"Review of Freshsales" - sher afgan


HubSpot Client Management Software helps to business to keep the complete eye on each and every leads and touch point with those leads to track the lead status. Hubspot lead scoring system helps sales team reduce the time and efforts in filtering out the bulk lead. Read Hubspot CRM Reviews

Starting Price: Starting Price: $45 Per Month

Mobile App
Free Trial

Recent Review

"HubSpot CRM review" - Val R

Most Reviewed

For Indian SME manufacturers, TranZact is an extremely simple to use ERP software that digitizes your entire business process right from sales inquiry to dispatch. It's as simple as excel but impactful as SAP. Also, integrated with Tally to streamline your accounting. Read TranZact Reviews

Starting Price: Available on Request

Mobile App
Free Trial

Recent Review

"Easy To Use - Good for Manufacturers and Traders" - Neelesh Shah


The accent is a kind of sales intelligence smarter software. It is a very time consuming to find correct leads. It is very easier to see the buying team and sales. your business groups are a profitable and expensive resource that needs to be entrusted productively. Read Accent Accelerator Reviews

Starting Price: Available on Request

Mobile App
Free Trial

Recent Review

"Betterment of business to business through analysis software." - Shubham Borghare


Intelous is an AI Powered Sales and Marketing Platform that helps businesses across the globe scale faster with Account-Based Marketing solutions. Read IntelousAI Reviews

Starting Price: Available on Request

Mobile App

Recent Review

"The AI-assisted omnichannel conversations provided by Intelous has helped us to qualify and follow-up with target accounts " - krish micheal

Contenders | 2023


iCRM is complete and comprehensive CRM platform for the small and large size Businesses, It's an award winning user friendly CRM platform which is fully customisable to adopt even a complex requirements/process flows of any Industry oriented customer, It is a comprehensive platform to cover up your Sales, Marketing and Support automation in a single solution. Read iCRM Reviews

Starting Price: Starting Price: $8.33 Single User

Mobile App
Free Trial

Recent Review

"Value for Money" - Anuj Rawat

Category Champions | 2023


Salesforce Automation with AI & Big Data Analysis for Sales Forecasting for FMCG Retail & Field Sales to enhance overall go-to market operations and to improve sales, retail execution with guided selling and goal-oriented insights to increase sales productivity. Read Sterison SFA Reviews

Starting Price: Starting Price: $7 Per Month

Free Trial

Recent Review

"Best Sales Force Automation Software" - Akash

Emergents | 2023


Imprint, Fieldforce Management System, provides an automated tool in the hands of employer and employee to improve workforce productivity and attain maximum business growth. The sales management system improves the sales strategy and manage the field force effortlessly. Read Imprint - Asti Reviews

Starting Price: Starting Price: $85 Per Month

Mobile App
Free Trial

Recent Review

"Field Employee Tracking App" - Rajan Kumar N


Kit19 is evolving everyday to include more features and better functionality aiming to use Machine learning in a way that it starts to think like you while also considering the trends to suggest changes accordingly. Read Kit19 Reviews

Starting Price: Starting Price: $208.33 Per Year

Mobile App
Free Trial

Recent Review

"Its integrate my business into technologys, " - Shatrughna Sharma

Contenders | 2023


FormGet is a form builder that offers all the basic to the advanced features that helps to create beautiful forms such as contact forms, lead generation forms, payment forms & many other forms within a minute. Read FormGet Reviews

Starting Price: Starting Price: $99 /Month

Mobile App
Free Trial

Recent Review

"Best Form Maker Software" - Shraddha Sharma

Contenders | 2023


Ensure Business Performance with 360 Degree Sales CRM. Our leading edge features include Leads from All Sources, Funnel Management, Work-Organizer, Activity Monitor, GPS Geo-location Tracking, Trip-Route Planning, Sales Forecasting, CRM on Mobile and Much More. Read CRM4Sure Reviews

Starting Price: Starting Price: $6.88 Per Month

Mobile App
Free Trial

Recent Review

"Comprehensive Enterprise Suite" - Jeet Khatri

Contenders | 2023


The easiest way to generate new business opportunities using LinkedIn. Let One2Lead scale your efficiency, stay focused on growing your business and closing deals Just install it to your Chrome browser and start your first prospecting campaign. Read One2Lead Reviews

Starting Price: Available on Request

Free Trial

Recent Review

"Good enough" - Victor Sobal

Contenders | 2023


Field force automation software helps in real-time data analytics, reach and range enablement, proact generated actionable granular tasks, Kloudq insights to increase productivity distributor and retailer management. Read KloudBeat Reviews

Starting Price: Available on Request

Mobile App
Free Trial

Recent Review

"Best for any industry or business having OEMs, Distributors, Retailers, Influencers ." - Sandeep

Contenders | 2023


Do you want to automate your Sales force? Is your CRM or SFA struggling with user adoption? Can you view pan-India sales performance at the click of a dashboard? What is the overall satisfaction index of your frontliners? Call us and we promise that will change. Read Peri CRM Reviews

Starting Price: Starting Price: $2.78 User/Month


Recent Review

"Cremica " - Prashant Kumar

Contenders | 2023


PHYZII is a digital CRM platform created for the Sales & Marketing functions of Life Sciences companies to empower their sales force with digital tools to enhance productivity, effectiveness, efficiency and improve digital engagement. Read Phyzii Pharma CRM Reviews

Starting Price: Available on Request

Mobile App

Recent Review

"Very great app always useful" - Gaurav

Category Champions | 2023


Lead Pyramid is one the first chrome extension in the world which verifies the data while it is pulled and thus making customer's happy as the data quality is best and upto their expectations. Read Lead Pyramid Reviews

Starting Price: Available on Request

Mobile App
Free Trial

Recent Review

"Fantastic tool to get email and phone number of LinkedIn members" - Himani Sharma


DiscoverOrg is the best Sales intelligent Software. This is the leading platform to provide B2B Sales & Marketing companies that puts the efforts to increase revenue by accelerating lead generation, maintain database and target clients with the right message at the right time. Learn more about DiscoverOrg

Starting Price: Available on Request

Mobile App
Free Trial

Intricately is a most powerful of sales intelligent software. It supports the online footprint and gets the alert message from providers. Every contact list record additionally incorporates insights about the person's activity duties and direct reports. Learn more about Intricately

Starting Price: Available on Request

Mobile App
Free Trial

Until 31st Mar 2023

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What is Sales Intelligence Software?

Sales intelligence tools help companies gain real time insights into their sales process and make informed decisions about optimizing their sales strategies. They provide essential and accurate data that can be used to create effective tactics for targeting customers, increasing revenue, and improving customer relations.

With automated sales intelligence software, you can analyze customer behavior and preferences trends, generate detailed reports on current sales performance, forecast future sales figures, and track your competitors’ activities. All these features help you maximize profits and increase customer satisfaction levels.

Key Benefits of Sales Intelligence Software

Whatever your company size, sales intelligence tools can be a powerful asset to your businesses. Here are some of the key benefits of using this software.

  1. Increased Sales Efficiency

    Enables you to identify the hottest leads by sorting through large amounts of data from multiple sources, such as web searches, public records, emails, and social media platforms. It also provides access to real-time reports and detailed analytics.

  2. Better Customer Insights

    With sales intelligence platforms, sales leaders can identify customer needs and preferences individually. This makes it easier to anticipate customer behavior, tailor messaging, and provide a personalized experience for each buyer.

  3. Improved Data Accuracy

    You can track customer buying habits, industry trends, and other market insights with greater precision when using sales intelligence solutions. This allows you to identify key opportunities that could lead to more sales and higher profitability.

  4. Increased Sales Effectiveness

    With constantly changing customer trends, it can take time to keep track of the latest industry developments. But with sales intelligence tools, you can access customer data in real-time, allowing you to stay ahead of the competition.

  5. Better Collaboration

    The ability to easily share relevant customer data among colleagues makes problem-solving and decision-making much faster. With better sales team collaboration, your company can also foster better relationships with customers. 

  6. Increased Sales Productivity

    By using a sales intelligence CRM tool, sales teams can identify which prospects to target and how best to approach them. This reduces the time wasted on pursuing leads that don’t fit the customer profile or won’t be interested in your offer.

  7. Competitive Advantage

    Understanding customers and spotting opportunities before the competition will help sales leaders have an edge in a crowded market. Sales intelligence tools also help compare performance against competitors by identifying changes in pricing structure or product offerings.

  8. Increased Pipeline Visibility

    Enables you to track customer engagement levels, giving valuable insights into how close a customer might be to making a purchase decision. Sales intelligence tools also help you optimize your outreach strategies to ensure resources are being used efficiently.

  9. Data-driven Decision Making

    Helps you make decisions based on accurate internal and external data rather than guesswork. With this advantage, you can optimize your sales process for maximum results. You can also identify opportunities, develop sales and marketing strategies, and analyze performance seamlessly.

  10. Enhanced Customer Engagement

    With top sales intelligence tools, you can track customer data and identify how to better engage with a particular consumer. This helps ensure each buyer's journey is tailored for optimum satisfaction.

    Furthermore, sales intelligence tools can be integrated with business process management software like CMW Platform. This allows you to gain even better results owing to process, task, and case management automation.?

Features of Sales Intelligence Software

Sales intelligence tools provide a range of features that enable businesses to measure performance and uncover gaps in data collection. 

  1. Contact Data Availability

    Provides access to an expansive library of contact data and helps you keep track of existing leads. You can access email addresses, phone numbers, and other information.

  2. Lead Generation

    Generates more qualified leads through smarter targeting. Lead generation also determines who’s likely to be interested in your products so you can reach out with a tailored message.

  3. Lead Scoring

    Determines the quality of leads generated by the customer base. With this, you can prioritize your sales efforts and focus on your most valuable prospects.

  4. Data Cleaning

    Identifies errors in the data, removes outliers and duplicates, fills in missing values, standardizes formats, and labels variables properly.

  5. Lead Management

    Uses data points like customer demographics, purchase history, and website interactions to create targeted campaigns for each lead within the funnel. 

  6. Customer Segmentation

    Identifies customers based on different criteria, such as age, gender, geographical area, interests, and spending habits. This enables you to focus your efforts on the right groups.

  7. Sales Analytics

    Enables you to access customer purchase histories, evaluate marketing campaigns, and track competitors’ pricing strategies. With this, you can better understand the effectiveness of your sales processes and identify areas for improvement.

  8. Sales Forecasting

    Uses data from past deals to predict future customer behavior and new leads. It also analyzes historical trends and performance metrics to accurately forecast your company’s total revenue over a given period.

  9. Collaboration and Sharing

    Allows sales reps to work together on projects in real-time, share ideas, and access data from anywhere at any time.

Why Use Sales Intelligence Software?

Using sales intelligence tools provides numerous advantages over traditional methods of obtaining information. 

  1. Locating Prospects

    Helps identify new leads faster and more accurately by gathering data points from social media sites, company websites, financial databases, and competitors. With this, you’ll be able to create comprehensive customer profiles and tailor your approach when targeting prospects.

  2. Identifying Sales Insights

    Allows you to determine hidden opportunities within your sales cycle and capture trends that may not have been visible previously. With the best sales intelligence software, you can quickly glean actionable sales insights that would otherwise take days or weeks to uncover when using traditional methods

  3. Enhancing Existing Contact Records

    Simplifies the process of searching for and retrieving contact records. This makes it easier to keep customer information up-to-date and accurate without spending hours manually entering data.

Who Uses Sales Intelligence Software?

Sales intelligence is used by many of the top companies around the world. It’s becoming an increasingly popular tool for businesses in all industries. 

  1. Sales Teams

    Using sales intelligence tools helps sales teams identify trends that allow them to plan effective strategies for increased company revenue. They can also automate processes like lead scoring and routing, adjust tactics appropriately, and close more deals faster.

  2. Recruiters

    The best sales intelligence tools allow recruiters to identify and reach out to talented job seekers. They can also create detailed profiles of potential employees, which help them assess whether a candidate is suitable for the role.

  3. Marketing Teams

    Sales intelligence tools allow marketers to target the right audiences with the most relevant offers at any given moment. It also provides valuable performance metrics that enable marketing teams to measure the success of their campaigns and adjust strategies as needed.

How Do Sales Intelligence Tools Work?

Understanding how sales intelligence tools work are essential for any individual or organization that hopes to make the most of their data. 

  1. Generating Sales and Marketing Leads

    Through predictive analytics, sales intelligence tools can identify potential customers and craft personalized messages tailored to each individual’s needs. They can also help sales and marketing leaders assess customer sentiment and access real-time updates on market trends.

  2. Setting Up Sales Trigger Alerts

    With sales triggers and automated notifications, you’ll know when a criterion is met or exceeded, such as when a customer has visited your website multiple times or made a large purchase. This helps ensure you never miss out on potential customers.

  3. Enriching and Cleaning Your Existing Customer Data

    A sales intelligence platform can take stale and incomplete data sets, fill in missing information, or correct inaccurate data. This improves the accuracy of your analytic reports and enables better data enrichment and decision-making.

  4. Personalizing Your Sales Strategy

    By utilizing a sales intelligence tool, sales managers can analyze customer-specific data and develop personalized strategies for different segments of their buyer personas. This enables them to create more tailored solutions while improving overall sales efficiency.

  5. Conducting Market Research and Gaining Insights

    Using various data sources, a sales intelligence solution can reveal trends that may otherwise go unnoticed. This helps you make more informed decisions regarding pricing strategies, product features, customer segmentation, and marketing campaigns.

Top 5 Tools for Sales Intelligence

  1. Best for Customer Insights: Clearbit

  2. Best for Digital Presence: HubSpot

  3. Best for B2B Marketing: Demandbase

  4. Best for Online Collaboration: Groove

  5. Best for Customer Relationship Management: Outreach

  1. Clearbit

    Why We Choose Clearbit

    Clearbit offers a range of features, including access to reliable consumer profiles, contact information, and segmentation tools. With this sales intelligence solution, you can easily find valuable customer insights that can be used to inform marketing strategies and optimize sales operations. 


    • Highly intuitive and easy to use
    • Provides up to date data and client information
    • Excellent lead generation


    • The sales team can sometimes be unresponsive
    • Its subscription models are quite unclear in terms of pricing and features


    • Offers flexible packages depending on your business needs—Acquisition Package, Conversion Package, Operations Package. You can contact Clearbit for a custom quote.  
  2. HubSpot

    Why We Choose HubSpot Sales Hub

    HubSpot Sales Hub allows you to create content, track website visitors, capture leads through forms, and optimize website performance. It also provides abundant resources, such as video tutorials and educational blogs, covering every aspect of digital presence building. 


    • Provides clear visibility into email tracking
    • Helps create automated email sequences easily
    • Sales triggers and automated notifications for opens, clicks, and other email activities


    • Can be difficult to keep track of past conversations
    • Not all emails and calls show up in the company dashboard


    • Offers three pricing plans—Starter ($45/month), Professional ($450/month), and Enterprise ($1,200/month). 
  3. Demandbase

    Why We Choose Demandbase

    Demandbase takes all the guesswork out of B2B marketing by delivering powerful insights and tailored solutions that quickly drive better results. The sales intelligence tool also provides personalized website experiences, ensuring visitors get exactly what they need. 


    • Collects and provides users with quality sales data
    • Simple and easy to use
    • Gives extensive data not just for lead database but also for employees


    • Sometimes duplicate entries and target accounts
    • List matching connects with only one account per item


    • Has two plans—Enterprise and Elite. You can contact Demandbase to avail of the plan and get custom pricing.
  4. Groove

    Why We Choose Groove

    With Groove, you can easily collaborate with sales teams in real-time, share files securely, and track project progress from anywhere. It’s also packed with features that make managing customer relationships easy, tracking leads, and creating action plans. 


    • Provides real-time data on click-through and open rates
    • Automated follow-up emails to target companies and contact groups
    • Intuitive email templates


    • Too many redundant email notifications
    • The filtering feature can be improved


    • You can contact Groove to avail of its services and request a custom quote. 
  5. Outreach

    Why We Choose Outreach

    Outreach’s intuitive sales intelligence platform lets you easily track contacts, measure engagement, and analyze activity data. The software also provides seamless integration with Salesforce and Microsoft Dynamics 365, allowing you to access comprehensive reporting and analytics tools. 


    • Comes with a multi-step approach to prospecting
    • Helps you create highly targeted messages
    • Nurtures deals at each stage in the funnel


    • Customer support can sometimes be slow and inefficient
    • Many companies have reported that their billing queries were left unanswered 


    • You can contact Outreach to request custom pricing. 

Trends Related to Sales Intelligence Tools

As technology advances, so do the trends related to sales intelligence tools. 

  1. CRM Integration

    The trend towards CRM integration is helping businesses gain an edge over competitors by providing them with valuable sales intelligence capabilities, such as lead scoring and predictive analytics. By leveraging these platforms, you can generate more qualified leads, close more deals, and increase revenue.

  2. Intelligent Communication Tools

    Chatbots and contact center solutions represent two of the most popular intelligent communication tools. By automating mundane tasks like general inquiries or troubleshooting basic problems, existing and potential customers can receive faster responses while businesses save time on routine activities.

  3. Speech Recognition and Call Analytics

    The combination of these two technologies allows businesses to identify potential trends or opportunities for improvement. Furthermore, they provide a better understanding of how customers interact with the company on a daily basis. As a result, you can optimize your sales strategy and maximize revenue growth.

  4. Mobile Solutions

    Mobile solutions are increasingly becoming an essential part of successful sales intelligence strategies. They provide quick access to critical sales data and allow sales reps to respond to customer needs more effectively. These solutions also help refine marketing strategies and optimize operations.

  5. The Internet of Things (IoT)

    As more connected devices are added to the IoT network, businesses can use sales intelligence tools to analyze real-time data from smart homes, vehicles, and other systems for an even deeper level of understanding of their customers.

Potential Issues With Sales Intelligence Software

Sales intelligence software can be a great asset to your company. However, there are potential issues that should be kept in mind when using this technology.

  1. Data Security Risks

    This can manifest through malware attacks or unauthorized access to servers. Investing in proper data protection measures will help ensure that any confidential information remains secure and private at all times.

  2. Complex Implementation Procedures

    Implementing sales intelligence tools often requires significant time and resources, which can put a strain on businesses that are already busy. To avoid this issue, you must assign personnel to train employees in the use of the software, configure settings as needed, and troubleshoot any errors that may arise during deployment or operation.

  3. Too Much Reliance on Automation

    Automation reduces the need for human interaction in the sales process, which could lead to inaccurate sales data due to a lack of contextual understanding. It may also impede collaboration between sales teams, as employees are less likely to communicate when tasks are automated.

  4. Lack of User-Friendliness

    This can lead to adoption issues within organizations, resulting in decreased productivity and missed growth opportunities.

  5. Support and Maintenance

    Is there a dedicated team available if something goes wrong? How often are bug fixes released? All these questions need to be taken into account when making your purchase decision. 

    In addition, are there any additional fees associated with maintenance or bug fixing? It's important to understand what those costs might look like to ensure that you won't end up paying more than you bargained for further down the line.

Software and Services Related to Sales Intelligence Software

With technologies related to sales intelligence, companies can create more effective marketing campaigns and increase sales.

  1. Marketing Accounting Intelligence

    Revolutionizes how businesses monitor their financial performance. With it, you can easily keep track of expenses, analyze marketing campaigns, and forecast budgets.

  2. Sales Analytics Software

    Helps you generate real-time reports regarding customer engagement levels, sales trends, and product performance. You can also gain visibility into key metrics like marketing ROI and conversion rates.

  3. Lead Intelligence Software

    Provides features like automated lead scoring and nurturing campaigns to streamline your sales process further. The software also gives insights into lead behavior, so you can target the right audience and convert prospects into customers. ?


Sales intelligence software can be a powerful tool for sales teams. With the right system in place, sales reps can quickly access data and insights that help them in closing deals. 

By taking the time to shop around, compare features, and read reviews, you’ll find the best software that meets your needs and budget. Now is the perfect time to invest in sales intelligence tools and gain an edge over competitors.

Last Updated: March 07, 2023